Attitude + Effort = What Matters

Attitude and effort is what really matters. Think about it: 99% of the business issues you run into relate to those two items. Pretty simple, isn’t it? Attitude captures the emotion, passion, and genuineness of the interaction. Effort captures the care, fastidiousness, and desire of the situation. What matters to you?

What’s your one liner?

I was talking to two young entrepreneurs last Monday at Startup Riot (thanks Sanjay) about their stealth company. After asking tons of questions, I was finally able to distill it down and come up with a simple one liner. Fortunately, I read as many technology and entrepreneur blogs as I can (via Google Reader, of course) and had…

A New Product’s Brand

Working on the brand for a new product is an interesting and rewording part of the development cycle. I like to wait until after the product is in an alpha state to start the branding process as it takes a while to understand the feel and personality of the application. The first and most important…

Adapting > Predicting

Adapting is a more important skill than predicting when it comes to building companies. Too often entrepreneurs and leaders think they have to decide every little detail in advance and follow the plan. Wrong. It is much more important to adapt and be perceptive of the market around you than it is to stay the…

New Product Pricing

Pricing for a new product is really just a shot in the dark. What features go into what editions? What are the up-sell hooks? In my experience it is much easier to lower prices than to raise them. I’d recommend starting out with a price that is twice what you feel is right. Why? It…