Startups as Deer Hunters

Mark Suster published the blog post Most Startups Should be Deer Hunters last month. It is, without a doubt, one of the five most important startup blog posts of the year. Every entrepreneur needs to read it.

Here’s the general idea: startups need to focus their energies on deals that are big enough to be worthwhile but not so big that they overwhelm the company. Think of it this way:

  • Rabbits – Not much meat and they can be get away quickly
  • Deer – Enough meat to be worthwhile and once knocked down, aren’t going to get away
  • Elephants – Difficult and expensive to capture, and if you are lucky enough to get one, might be too much for the team to handle

Go read Mark’s post right away.

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