I Don’t Know

Here’s one of the most important phrases entrepreneurs need to be able to confidently say: I don’t know. Too often, the reaction of confident entrepreneurs is to shoot from the hip and offer the first thing that comes to mind. I know I’ve been guilty of that many times. The key is to immediately follow-up and say “but I’ll find out and get back to you.”

It doesn’t matter if you’re talking to employees, partners, customers, or investors — tell it like it is if you don’t know. The most important thing is to say you’ll follow up and to actually follow through on it. Give it a try — you’ll be amazed at its effectiveness

About David Cummings
Software entrepreneur

One Response to I Don’t Know

  1. Kevin Chu says:

    This is also incredibly important in the consulting world when in front of clients. A lot of times consultants feel the need to always come across as the experts. When clients see through the BS, its can have huge negative ramifications. Simply being truthful and saying “I don’t know but I do know who to ask” is definitely the way to go.

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