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Bessemer 5 Cs of SaaS Finance

by davidcummings on December 18, 2009

Continuing my series of posts of on software as a service (SaaS) financials from yesterday, let’s take a look at Bessemer’s great set of slides online titled the 5 Cs of SaaS Finance. SaaS really is a very different business model when compared to traditional software and Bessemer highlights some of the critical metrics. The Bessemer 5 Cs of SaaS finance include the following:

  • CMMR – Committed Monthly Recurring Revenue
  • Churn
  • Cash
  • CAC – Customer Acquisition Costs
  • CLTV – Customer LifeTime Value

My recommendation is to pay close attention to these key performance indicators and to read through Bessemer’s slides for all the details.

From → Operations, SaaS

One Comment
  1. All great metrics to track and several are core components of the SaaS “magic number”, which you can use to track sales velocity:
    http://willprice.blogspot.com/2008/03/magic-number-for-saas-companies.html

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