Startup Review: Terminus

Terminus, a new account-based marketing startup, launched last year at the Atlanta Tech Village (disclosure: I’m an investor). With so much marketing focus on individual lead generation and nurturing (e.g. the great functionality that Pardot provides), a big gap emerged around marketing and advertising to all the potential stakeholders at a company. Enter account-based marketing.…

New Product Idea Generation

Last week an entrepreneur-to-be was asking me how I come up with new product ideas. I explained that most of my ideas come out of necessity — I experience an issue and look for a product or solution to solve it. While not fancy, it has served me well. Beyond having a problem first-hand and wanting to…

Regular Investor Updates

After investing in a number of startups over the years, it’s clear that entrepreneurs need some guidance around regular investor updates. At the most basic level, investors should be updated on a regular basis either monthly or quarterly, both to help the investor understand how things are going as well as to let the investor…

Thoughts on Zombie Startups

Ever watched the show The Walking Dead? Every episode zombies appear and mayhem ensues. Even years after the apocalypse started, zombies (called walkers in the show) are still roaming around doing their thing. Well, the startup world has a similar challenge with zombie startups (minus the gore and killing part). Zombie startups are startups that…

Viewing the Venture World as an LP

After we sold Pardot, I decided to invest in a few venture funds as a limited partner. While I want to receive great returns (e.g. 3x cash on cash), I’m even more interested in understanding how venture works and what it looks like from the inside. After a number of conversations, quarterly updates, and annual meetings,…