David Cummings on Startups

The Art of War

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David Cummings

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I’ve seen several entrepreneurs and business leaders cite The Art of War as one of their most influential business books. While I haven’t read it yet, a colleague of mine just started a weekly practice of picking a section or quote from the book and writing about how it is relevant to our company. There are a few takeaways here:

  • Look to military books and other non-business books for inspiration
  • Find third-party ideas and adapt them to your business
  • Look for things you’re passionate about and use them to inspire your team
  • Never stop reading

I’ve added The Art of War to the list of books I want to read.

Comments

One response to “The Art of War”

  1. Richard LeBer Avatar
    Richard LeBer

    David,

    Great post. It’s always useful for creative business thinkers to think by analogy, and different disciplines can be powerful sources of useful analogies.

    “Certain to Win” by Chet Richards (http://bit.ly/2wpVK5) is a good book on military strategy as applied to business, drawing upon current U.S. military doctrine. I have also found reading magazines from eclectic disciplines like art, psychology and science to be helpful.

    Richard

    Reply

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