MTA for Startups

In high school I played on the JV baseball team my freshman and sophomore years. Freshman year the school had a new coach, a young guy that was strict and feisty. One of the more interesting things he did was put the letters MTA on the back of the team hats. We had our standard LHS (Lincoln High School in Tallahassee, FL) on the front and a strange MTA in small letters on the very back right over the seem. Now, I was 15 years old at the time, so I thought having MTA on the back of the hat was cheesy, but looking back it was brilliant.

MTA stands for Make The Adjustment.

MTA is appropriate for startups and any endeavor in life. The idea is that you can always be improving, looking for tweaks, and never settling. Too often I see people doing the same thing over and over again expecting different results. People who constantly MTA constantly succeed.

To this day I don’t remember much about my high school baseball team but whenever something needs to change in my startup the letters MTA come to mind — make the adjustment.

What else? Have you seen the MTA abbreviation?