Last week, an entrepreneur asked me what I appreciate now, after 25 years as an entrepreneur, that I didn’t fully grasp back then. After a moment of reflection, I replied that everything compounds. As children, we learn about compounding in the context of money, often citing Albert Einstein’s famous quote that compound interest is the eighth wonder of the world. While this is true, the principle of compounding extends far beyond finances—it applies to everything.
For example, when I moved to Atlanta, I knew only a few people. After a year, I still hadn’t found my community. One late afternoon, I called a college friend and shared my feelings. He expressed a similar sentiment but suggested inviting people to breakfast and lunch to build connections. I took his advice to heart. For a solid decade, I scheduled business lunches three to four days a week and business breakfasts one to two days a week. As a result, I now know hundreds of entrepreneurs and community leaders, many of whom have become friends and colleagues for one or two decades. Relationships, like everything else, compound over time.
For over 15 years, I’ve read dozens of blogs and information-aggregation sites like Techmeme and Hacker News. For the past decade, I’ve listened to numerous podcasts on business, technology, and startups. By consistently consuming information in these areas, my knowledge, pattern matching, and mental models have compounded. While AI and large language models (LLMs) may accelerate information retrieval and analysis, the value of compounding knowledge will always remain relevant.
Everything compounds—from money to relationships to knowledge and beyond. The key is to start investing time and energy now. Build a process through consistent inputs and habits, and after many years, you’ll reap the rewards. The best time to start is today.
David Cummings on Startups 