Community-Facing or Inward-Facing CEO

"Castle Beach" – Singapore
Image by williamcho via Flickr

Earlier this week I was having dinner with a successful technology founder/CEO in town. After talking about what local activities he’s involved in it became clear that he’s much more involved with the community than I am. That’s when I asked, “Do you spend more time working with non-profits in the community than in your company?” Without missing a beat he said “yes” and outlined how he allocated his time.

As a startup CEO, the more success you have the more requests there will be for your time, especially from the community. Here are a couple questions to think through:

  • How do I want to balance my time between industry activities, community activities, and company activities?
  • Do I want to be the face of the company like Steve Jobs of Apple or more behind-the-scenes like Jim Goodnight of SAS?

My recommendation is to consider how your spend your time and balance community requests.

What else? What other questions should CEOs consider regarding time allocation?

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