Last night TechCrunch published a nice piece on a startup I co-founded titled Rigor Launches Unified Platform for Web and Mobile Performance Management. TechCrunch, for those in the tech world, is like the Wall Street Journal for startups with a large readership. Tonight I went through the site stats for the last 24 hours to see what traffic boost coverage in TechCrunch provided.
Here are some 24 hour stats based on traffic driven by the TechCrunch article:
- 601 more visitors than normal
- 131 visitors had identified company IP addresses (shows a good number of people read TechCrunch at work)
- 27 free trial sign-ups
While these aren’t astronomical numbers they do show the power of PR and getting coverage in relevant places. Please go read the TechCrunch article on Rigor if you haven’t already.
What else? Have you had TechCrunch coverage of your startup and what were the site stats like?