Notes from Brian Sharples of HomeAway at Capital Factory

Homeaway reception
Image by Wyscan via Flickr

After Bob Metcalfe talked at Capital Factory 2011, Brian Sharples of HomeWay gave the next talk and did an amazing job. Brian is the consumate serial entrepreneur that took time off to see the world after selling his company. His family preferred to stay in homes instead of hotels so he spent a good bit of time looking through different vacation rental sites, especially area and country-specific ones. It didn’t take long for his next big idea: roll up the leading vacation rental sites.

Here are some notes from Brian’s talk at Capital Factory:

  • HomeAway timeline:
    Started it in 2005
    IPO in early 2011
  • Three core areas:
    The idea
    The funding
    Making it work (execution)
  • Big idea:
    Consolidate worldwide market of vacation rental homes
    Why isn’t there an Expedia for vacation rentals
  • Execution:
    Team, tools, plan, capital
    Manage risk
    Intense curiosity
    Understand competition
  • Market research:
    Spent five months talking to people before starting
  • Previous attempts by others:
    Expedia bought vacation rental co in 1999 and changed from subscription to percent of transaction and it died in a year
    Owners and renters wanted to talk to each other so percentage wouldn’t work since they’d go around the system
  • Insights:
    Most important thing in marketplace business is scale
    Think ahead
    Like game theory
    Bought VacationRentals.com for $35M so that a competitor wouldn’t get it
  • Capitalization:
    Acquired five companies on day the business started including one in Europe
    Raised $405 million before going public including the largest venture round ($250 million) in nine years

Brian did a great job and his ability to execute is evidenced by the $3.2 billion market cap of HomeAway (source: Google Finance). If you have a chance to hear Brian Sharples speak I’d highly recommend it.

Comments

3 responses to “Notes from Brian Sharples of HomeAway at Capital Factory”

  1. CubeVibe (@cubevibe) Avatar

    Hey David:
    I’ve really enjoyed your notes from Capital Factory. I look at the HomeAway logo everyday for inspiration. Why? In the summer of 2005, I created vertical search engine for vacation rentals that crawled the leading sites (VRBO was king, vacationrentals was next in line). I added deep filtering, parsed addresses, geo-coded with lat/lon, and added a google maps mashup.

    Here’s a screenshot: http://i.imgur.com/639b3.png

    That’s an old version of Firefox!

    A ton of people (mostly friends and family) used it and loved it. Bob Walsh wrote an article about it. And Michael Arrington even reviewed it. This was back when you could add a delicious tag of web2.0 and he’d take a look. But, it was just a hobby. I had a day job with Sun Microsystems, after all.

    Last October, I saw a TechCrunch article about Google Ventures investing in HomeAway at a 1.2B valuation. I printed it out and now I keep it just to the left of my monitors to remind me every day that opportunity is all around. What was a hobby could have been much more if I had pursued it.

    I still have a day job as VP of IT/Dev for a SaaS company here in Atlanta, but I’ve been building a startup nights and weekends and was just awarded a slot in the “Awesome New Technology” showcase at my industry’s biggest trade show in October! It’s much more than a hobby this time around.

    -Aaron

    1. David Cummings Avatar
      David Cummings

      Thanks Aaron for the story and the kind note!

  2. […] The speakers for both events were good but the Capital Factory speakers were more startup-specific and amazing (Bob Metcalfe’s talk and Brian Sharples talk) […]

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