Month: January 2016

  • Ogilvy on Potential for Rapid Promotion

    Katie Burke tweeted out a great list of questions from David Ogilvy in 1968 as a guide for Ogilvy & Mather managers worldwide. From the piece:

    There are five characteristics which suggest to me that a person has the potential for rapid promotion:

    1. The person is ambitious.
    2. The person works harder than their peers — and enjoys it.
    3. The person has a brilliant brain — inventive and unorthodox.
    4. The person has an engaging personality.
    5. The person demonstrates respect for the creative function.

    Just like in 1968, this list holds true today, especially for entrepreneurs.

    What else? What would you add to the rapid promotion list?