Dharmesh Shah, co-founder of HubSpot, has a great talk up titled Zero to IPO: Lessons From The Unlikely Story of HubSpot. As he mentions in the post, the most popular slide says “Tools are bought. Transformations are sold.” That’s been my experience as well and prompted the New Product Categories Require Salespeople post.
Head on over to OnStartups and watch the video of the week. Enjoy!