Tod’s 7 Lessons Learned at BrightRoll

Tod Sacerdoti has a great post up titled 0 to $640M: Non-obvious Lessons Learned at BrightRoll. While the saying “you learn more from your failures than from your successes” rings true to me, there’s still plenty to learn from successes. Here are the six non-obvious lessons learned at BrightRoll:

  1. Overspend
  2. Don’t Innovate
  3. Focus on Edge Cases
  4. Be An A** Hole
  5. Get a Low Valuation
  6. Be Tribal
  7. Love Being Last

Want to know more? Head on over to 0 to $640M: Non-obvious Lessons Learned at BrightRoll and read the whole thing — it’s worth your time.

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