David Skok of forEntrepreneurs and Matrix Partners has a great new slide deck up from his presentation at SaaStr Annual titled 12 Key Levers of SaaS Success.

Here are the 12 key levers:

1. Product/market fit
2. Top of the funnel flow
3. Conversion rate
4. CAC (customer acquisition cost)
5. Number of sales people
6. PPR (productivity per rep)
7. Getting enough leads
8. Pricing
9. Customer retention rate
10. Dollar retention rate
11. Months to recover CAC
12. Recruiting, onboarding & management

Haven’t read it yet? Head on over to 12 Key Levers of SaaS Success and read it now.