Working from Home and Startups

With the continued chatter about Yahoo’s policy change last year where employees are no longer allowed to work from home, and HP following suit, I’ve had a few entrepreneurs reach out over the past few months asking about work from home strategies. Before talking about working from home, the discussion needs to focus on the company’s…

The Culture-Oriented 7 Step Hiring Process

As corporate culture is king, and three leading companies have published entire guides to their culture, it’s important to talk through an example hiring process. At Pardot, we spent years refining our hiring process, and were never finished. Here’s the core of the process we developed: Start with an applicant tracking system (e.g. The Resumator) and…

23 Corporate Culture Ideas for Entrepreneurs

Now that we have the 3 Must Read Culture Guides for Entrepreneurs, let’s summarize the most important ideas that every entrepreneur needs to know. Some are common sense, some don’t make sense until you’ve experienced it, and some fluctuate with time. Regardless, culture is the only sustainable competitive advantage for an entrepreneur and needs to…

3 Must Read Culture Guides for Entrepreneurs

One of my favorite things to talk about, and most underrated by first-time entrepreneurs, is the importance of corporate culture. This seemingly simple idea that the people you choose to work with is that only thing you can control, and the most important thing to work on, is hard to appreciate without experiencing it first-hand.…

Runner, Jogger, Walker, and Sitter

Recently I had the chance to hear Ron Clark from the Ron Clark Academy give a talk on passion and energy. Ron describes the bus concept from Good to Great, where it’s important to get the right people moving in the right direction. Only, he changes it to be more like a Flinstones bus where…