Ogilvy on Potential for Rapid Promotion

Katie Burke tweeted out a great list of questions from David Ogilvy in 1968 as a guide for Ogilvy & Mather managers worldwide. From the piece: There are five characteristics which suggest to me that a person has the potential for rapid promotion: The person is ambitious. The person works harder than their peers —…

Differing Corporate Cultures and Success

Back in the early Pardot days we defined our core values as positive, self-starting, and supportive. These values were used extensively in our hiring process, quarterly check-ins, and the day-to-day running of the business. Only, we had an arch enemy competitor that was cut-throat, aggressive, and, generally, the antithesis of our style. Yet, both companies…

The Huddle Checklist

Continuing with yesterday’s post on The Great Game of Business for Startups, the author has an excellent Huddle Checklist on his site. While a few of the items are dependent on the type of culture and work environment (e.g. a focus on leaving fired-up isn’t common), most are broadly applicable. Here’s the Huddle Checklist: Meetings…

The Great Game of Business for Startups

Earlier today an entrepreneur reminded me of an excellent business book that doesn’t get mentioned often enough: The Great Game of Business – Unlocking the Power and Profitability of Open-Book Management by Jack Stack. The author shares his stories of growing a successful business and emphasizes how educating team members on all aspects of the business…

Building a Simply Irresistible Organization

Josh Bersin of Deloitte has an excellent presentation up titled Building the Irresistible Organization. Building the irresistible organization josh bersin from HRN One of my personal interests is around creating an environment for great work, including the people, environment, and culture. Josh’s ideas are some of the best I’ve seen. Here’s his integrated approach: Meaningful Work…

Notes from the Netflix Culture Deck

As mentioned in yesterday’s Video of Week: Reed Hastings on Netflix, Netflix published one of the most powerful culture manifestos ever seen in Netflix Culture: Freedom & Responsibility. With 124 slides, it’s comprehensive, but not overwhelming. Here are notes from the Netflix culture deck: Seven aspects of the culture Values are what we Value High Performance Freedom &…

Financial Literacy in Startups

At Pardot we noticed that many of our team members were asking questions about whether or not to put money in the 401k plan (which even had a company match). Then, as other financial questions came up, we realized that there was a real financial literacy challenge in the company, and, no, not just with…